Here’s a sampling of responses from viewers around the country.

“I have always dreaded having to counsel drivers. This video shows me that it can be a positive experience.”

“I never knew there was a ‘right way’ to change behavior. I asked all my fleet managers to watch it.”

“The video not only tells how to counsel drivers, it shows examples of how to do it. I sent it to all my driver supervisors.”

“HR talks about coaching drivers but never gives us any resources to use. Our guys like this positive step-by-step approach.”

“This puts the driver and the supervisor on the same team with the same goal. That’s what needs to happen in order to increase the level of safety throughout the company.”

“You get a different response when you allow the driver to give his side of what happened. Thanks for showing that the driver can be part of the solution.”

“Even if the driver is not at fault, the process helps let him know that safety is a priority for the whole company.”

“I’ve put a link to the video on my emails to my supervisors. Appreciate being able to use it for free. Thanks.”

You can see a brief trailer and access the complete video at no cost here.